4 Pain Point Takeaways

 4 Pain Point Takeaways. Regardless of the procedure, Hospital stays are daunting for any patient. A recent experience showed that under the right conditions a patient’s pain expectations can be addressed. Upon discharge it was clear that a chorus of Doctors, Nurses, Physical Therapists, Physicians’ Assistants, hospital staff and volunteers had successfully addressed the patient’s pain…

Is Your Association a Market Leader?

Is Your Association a Market Leader? Legendary business leader and former GE Chairman and CEO Jack Welch said ” if you don’t have a competitive advantage, don’t compete.”  Rightly so, Market Leaders consistently leverage their marketing prowess to dominate the sectors in which they serve. Failure to lead and compete effectively will result in a…

Member Perspective: Should We Renew?

On any given day a corporate executive receives a renewal invoice from an Association or a Society. By week’s end, several more renewal invoices cross the same desk. What happens next? It’s critical to know what happens next or chances are a letter of resignation is on the way. In an uncertain economy, corporations and…

Member Engagement CEO?

Member Engagement CEO?  In today’s world the notion of “lead, follow or get out of the way” is a non starter. Durable volunteer armies are built on foundations of connectivity, transparency, collaboration and cooperation. The Member Engagement CEO needs those traits to transform their organizations into “we focused” communities where members impact outcomes. 5 Characteristics…

Member Engagement Community Wanted

Member Engagement Community Wanted  Associations and Societies have clear objectives: build volunteer armies and thrive financially in order to support their missions. They can only be successful when their Associations and Societies are seen as opportunities for companies and executives to achieve business, and professional outcomes.  With clear objectives, organizations require a path forward, helping them build…

Association Speed to Market

Association Speed to Market  As Associations compete for the seemingly smaller pool of corporate dollars, CEOs, senior managers, and boards want every possible competitive advantage.  With Conference and Training vendors fighting for their piece of the pie, they know how to leverage a powerful CRM (Customer Relations Management) and custom databases to get at the…

Association Member Engagement Mountain

Association Member Engagement Mountain  For Associations, one of the most important and critical challenges facing them is Member Engagement. CEO’s and Senior Managers agree, the more the company is engaged the better the chance of member renewal. However, weak member participation, sinking retention, falling conference attendance and sponsor revenues are symptoms of a bigger and…

Member Engagement and Culture Grow Association Revenues

Member Engagement and Culture Grow Association Revenues  The key to consistent retention and revenue growth performance is engagement.  However the path to engagement is only achieved when Associations have the right culture. Taken together, member engagement and Association culture hold the key to revenue growth. Yes, member engagement reassures CEO’s and Senior Managers that their…

Social Media Connects an Association’s Global Community

Social Media Connects an Association’s Global Community. Many Associations embrace Social Media in order to reach and effectively engage members. Those CEO’s incorporating social media with their overall engagement and incorporating business objectives achieve greater ROI. Through the Strategic Planning Process, the National Investor Relations Institute (NIRI) www.niri.org, identified Social Media as an integral part of…